There’s something about writing for packaging design that feels more permanent, like your words take on immortality.
I’ve been lucky enough to lend some tone of voice to the brands below, and never tire of picking them up off the shelf.
We came up with the concept, branding and tone of Amy Huberman’s new wine brand.
Creative Director/Copywriter: Mikey Curran. Design Director: Eimear O’Sullivan. Designers: Molly Devlin, Trevor Nolan.



We helped create the tone of voice for the Irish Craft Soda Company, from the team behind Dead Centre Brewing.
Design Director: Eimear O’Sullivan. Designers: Trevor Nolan, Molly Devlin. Copywriter: Mikey Curran.




We developed the tone and visual style for Fierce Mild, a non-alcoholic beer that tries to brew things differently.
Creative Directors: Colin Hart, Dillon McKenna. Design Director: Eimear O’Sullivan. Designers: Molly Devlin, Trevor Nolan. Copywriter: Mikey Curran.



